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Thank you for purchasing this course.
by Super Admin
Estimated Time
On demand video
Enrolled By
Students & professionals
Total
Resources
Full
Access
Welcome to the email marketing course!
What is exciting that you can do with using course?
What am I doing a year later with my email marketing?
Having users create an account makes getting an email much easier!
A fast website makes email signups a LOT easier!
Facebook ads with a video to an account sign up make easy list building
What have I done with my own email marketing?
The most important part of effective email marketing is delivering value
What mistakes have I made with email marketing?
Surprise! The WEBSITE is the most critical component of great email marketing
Before collecting emails, I chose a service provider that meets my needs
To effectively collect emails, I need help testing different forms and pages
What do you get in the website basics section?
For my domain name, I use my name because that stays the same
WordPress is the content management system I use to create my website
3 hosting providers that work great with WordPress for a low cost
The majority of the work comes from making blog posts worth reading
For my WordPress theme I picked one I liked from another website
Starting by making signup forms on my WordPress website
One more reason to have a great website- what do I usually do on a landing page?
I am making my new list with MailChimp because that is how I made my last one
MailChimp cost- free for under 2,000 subscribers!
Which MailChimp plan I am using?
Read the TOS before sending an email or get your account suspended
Campaigns in MailChimp are emails I have sent
Templates are the outlines I can use to send emails.
Lists are collections of email addresses I can send emails to
Reports are where I see the results of my campaigns to lists
Automation is where I can setup emails to be sent automatically
How to add users to my MailChimp account to help with sending emails
How to create a new email list in MailChimp
How to edit the text on the opt in email
How to set the double opt in welcome offer page
Using a page on my WordPress website to provide the offer redemption
Forget about making the page ultra secret and handle problems as they come up
Making the free offer in the same format as future offers
Adding a Facebook conversion tracking pixel to my page
Setting up conversion tracking with Google AdWords and “all converters.”
Using affiliate links with claiming the free offer
Explaining what to expect next as a subscriber
Examples of squeeze pages, capture pages, and registration pages in LeadPages.
LeadPages makes trial and error simple for building better email capture pages
How I choose a template to get started with making a new landing page.
A simple test to make sure everything is working before continuing!
Power User Tips! Know what you need beforehand and test as soon as possible!
LeadPages pricing options.
Introduction to customizing templates and saving a landing page
Managing integrations in Leadpages by connecting with an email provider
Setting the thank you page as the conversion goal page in LeadPages
Setting up a thank you page for double opt in
An overview of my entire email system with ideas on what I need to create
Building a landing page with another free offer for the email list
Live tutorial! Creating an email template to get opens and clicks to my website
Review and preview of my simple email template
Sending my first email to my new list using my template
Understanding and reporting the results of my first email
Google AdWords is #1 for keeping users coming back
Thank you for finishing my email marketing class! What next?
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